Apple’s first-ever event at Apple Park is kicking off soon and 9to5Mac is on location to take you inside Steve Jobs Theater for the iPhone X unveiling. Follow our news hub and live blog below plus subscribe to our YouTube channel and follow us on Twitter and (our shiny new) Instagram for a front row seat to Apple’s big show.
We’ve already rounded up what we expect from Apple’s major fall event and we revealed several new details about the iPhone X, LTE Apple Watch, and Apple TV 4K over the weekend. Now it’s time to see Apple officially unveil the new flagship iPhone lineup plus much more … and see what else Apple has to reveal.
Keep it locked to 9to5Mac for exclusive videos and more from Steve Jobs Theater and Apple Park.
First, a quick, spoiler-y recap of what 9to5Mac learned over the weekend going into the keynote:
iPhone 8, iPhone 8 Plus, and iPhone X |
- Leaked iOS 11 GM reveals several vibrant (and OLED black) new wallpapers and more [Video]
- iOS 11 GM leak confirms D22 ‘iPhone X’ features: Portrait Lighting, True Tone Display, revised AirPods, much more
- Here’s how setting up Face ID on the iPhone 8 will work
- iPhone 8 to feature Animoji, send 3D animated emoji based off your facial expressions
- Here’s how the iPhone 8 status bar will accommodate the notch
- iOS firmware indicates Apple to announce ‘iPhone 8’, ‘iPhone 8 Plus’ and ‘iPhone X’ on Tuesday
LTE Apple Watch Series 3 |
- iOS 11 GM leak seemingly leaks LTE Apple Watch with new face and Digital Crown [Video]
- LTE Apple Watch uses same phone number as iPhone, some carriers to offer free/cheaper trial plans
- Firmware points to new Apple Watch case finishes: ‘Blush Gold’ aluminium and ‘Gray’ ceramic
- Hands-on with Apple’s new iPhone X, Face ID, and more [Video]
Apple TV 4K & new Siri Remote |
- The 4K Apple TV appears to feature an A10X Fusion chip SoC with 3GB RAM
- tvOS 11 firmware leak includes updated 4K HDR screensavers for Apple TV 4K [Video]
- tvOS 11 firmware leak suggests ‘Apple TV 4K’ name, potential Siri Remote update, HDR details, more
News Hub:
Keynote |
- Inside Apple Park + Steve Jobs Theater on iPhone X event day [Gallery]
- Dedication to Steve Jobs opens iPhone X event
- Angela Ahrendts makes first keynote appearance, calls Retail Apple’s largest product
- Watch Apple’s iPhone X, iPhone 8, and Apple Watch announcement videos right here
Apple Watch Series 3 |
- Apple officially announces new Apple Watch Series 3 with LTE connectivity
- Apple Watch Series 3 starts at $329 for WiFi-only and $399 for LTE, pre-order Sept 15
- watchOS adds new heart rate features as Apple announces ‘Apple Heart Rate’ study
Apple TV 4K and iTunes |
- Apple announces Apple TV 4K with ‘cinematic quality’ video, HDR
- iTunes will sell 4K movies and TV shows for the same price as HD
- Apple TV 4K starts at $179, order from September 15
iPhone 8 and iPhone 8 Plus |
- Apple announces glass-backed iPhone 8 and iPhone 8 Plus w/ A11 Bionic chip, 4K 60 fps video, calibrated for AR, wireless charging
- iPhone 8 and iPhone 8 Plus launching September 22 from $699
iPhone X |
- Apple unveils iPhone X with all-new design, OLED Super Retina Display, Face ID
- iPhone X starts at $999, shipping November 3
- Apple announces Animoji for iPhone X, 3D animated emoji based on your facial expressions
- iPhone X offered in Space Gray and Silver only, no gold color option
Accessories |
- Apple teases upcoming AirPower accessory for wirelessly charging AirPods, iPhone, and Watch
- Siri Remote for Apple TV updated with new Menu button and price
- Apple releases new Apple Watch bands, updated urBeats w/ Lightning connectivity, more
Software & More |
- Apple demos possibilities of augmented reality with MLB, Directive Games, and more
- iOS 11 to be released to the public on September 19 for iPhone and iPad
- iOS 11 GM is now available to developers and public beta testers, officially releasing September 19th
- tvOS 11 and watchOS 4 GM now available to developers
- Apple to release macOS High Sierra on September 25
- Apple adds developer pages and HIG for iPhone X, Apple Watch Series 3, and Apple TV 4K
Live Blog:
Will be covering iPhone 8 event tomorrow live… for @9to5mac (as always) along with @apollozac @llsethj & rest of the team.
Stay tuned. pic.twitter.com/gtStfB5luw
— Jordan Kahn (@JordanKahn) September 11, 2017
https://twitter.com/apollozac/status/907258297794908162
Made it to Cupertino. Apple Park looking like a park now and quite a nice one. Hundreds of workers preparing for tomorrow #iPhoneX @9to5mac pic.twitter.com/Wi8T21TLrd
— Jordan Kahn (@JordanKahn) September 11, 2017
OMG, its magnificent. #AppleEvent #SteveJobsTheater pic.twitter.com/eJ2MfwnfHV
— Lance Ulanoff (@LanceUlanoff) September 12, 2017
Up close pic.twitter.com/y6unMVQ5kM
— Mark Gurman (@markgurman) September 12, 2017
Join us today at 10am PDT to watch the #AppleEvent live on https://t.co/yLa2e4Xr2R pic.twitter.com/qF4rHtqYUU
— Apple (@Apple) September 12, 2017
Video of the Steve Jobs Theater pic.twitter.com/AmrizoY2ej
— Mark Gurman (@markgurman) September 12, 2017
Quick Periscope from Apple Park. Send in your questions! https://t.co/tJ155rR7Ku
— Mark Gurman (@markgurman) September 12, 2017
We've made it. Not long now. #iPhoneX Visitor Center and Apple Store looking finished. pic.twitter.com/FvpzoCfXqb
— 9to5Mac (@9to5mac) September 12, 2017
Here we go. Our first inside view of Apple Park coming up. pic.twitter.com/9Yc7fM7nEG
— 9to5Mac (@9to5mac) September 12, 2017
It's a big day at Apple! We are honored and thrilled to host our first keynote at the Steve Jobs Theater this morning. pic.twitter.com/gyiqPJB46y
— Tim Cook (@tim_cook) September 12, 2017
Our first walk through Apple Park. Live coverage soon on @9to5mac pic.twitter.com/B0FGqZLINL
— 9to5Mac (@9to5mac) September 12, 2017
Live video from Steve Jobs Theater. Going down soon. https://t.co/cG5QUV99Wk
— 9to5Mac (@9to5mac) September 12, 2017
Poll: How will Apple pronounce "iPhone X"?
— 9to5Mac (@9to5mac) September 12, 2017
- And the stream is live! Shoutout to my colleague Jordan Kahn for his cameo in the intro video.
- Keynote starting out with a dedication to Steve Jobs (a video voiceover)
- Now Tim Cook on stage welcoming attendees and honoring Steve Jobs
Tim giving Steve Jobs tribute "we dedicate this Theater to Steve because we loved him and he loved days like this" https://t.co/CrJ61FsCik pic.twitter.com/BUW72uKNei
— 9to5Mac (@9to5mac) September 12, 2017
- Cook now talking about Apple Park and Visitor Center with an AR experience (ready later this year)
- Angela Ahrendts making first keynote experience, talking Today at Apple retail experience
Tim Cook: We'll start moving into Apple Park later this year https://t.co/CrJ61FsCik pic.twitter.com/t9ak3ULrFP
— 9to5Mac (@9to5mac) September 12, 2017
Tim Cook: We'll start moving into Apple Park later this year https://t.co/CrJ61FsCik pic.twitter.com/t9ak3ULrFP
— 9to5Mac (@9to5mac) September 12, 2017
Angela Ahrendts now talking retail, new store designs "we don't call them stores we call them town squares" https://t.co/CrJ61FsCik pic.twitter.com/p4U0rFYGXX
— 9to5Mac (@9to5mac) September 12, 2017
Next for Apple retail: more town square stores, Chicago river store opening Oct https://t.co/CrJ61FsCik pic.twitter.com/WCuJWmxvjs
— 9to5Mac (@9to5mac) September 12, 2017
- Apple Watch time! Apple is playing a video from pleased customers.
Tim Cook: Apple Watch now #1 watch in the world, last quarter had 50% growth, https://t.co/CrJ61FsCik pic.twitter.com/A1QOOSED5e
— 9to5Mac (@9to5mac) September 12, 2017
- Jeff Williams introducing updated Heart Rate app on watchOS 4, heart rate alerts for elevated heart rates when not active, Apple Heart Study launching
Apple Watch getting better heart rate app with data on watch face and new metrics https://t.co/CrJ61FsCik pic.twitter.com/vY3u7LS6Sf
— 9to5Mac (@9to5mac) September 12, 2017
Apple Watch will now notify you if elevated heart rate detected when not active, Apple Heart Study launching https://t.co/CrJ61FsCik pic.twitter.com/jm65gag8Uo
— 9to5Mac (@9to5mac) September 12, 2017
- watchOS 4 coming September 19
Now introducing next-gen Apple Watch Series 3 with cellular!!! https://t.co/CrJ61FsCik pic.twitter.com/eWMl43Z9Mh
— 9to5Mac (@9to5mac) September 12, 2017
- Apple Watch Series 3 is official, has cellular built-in
A look at calling, Apple Music and other cellular features on Apple Watch Series 3 https://t.co/CrJ61FsCik pic.twitter.com/Qte5KhIyUs
— 9to5Mac (@9to5mac) September 12, 2017
Apple Watch series 3 has new dual core processor, Siri can talk, display acts as antenna, same width as Series 2 https://t.co/CrJ61FsCik pic.twitter.com/SOSxiny7vz
— 9to5Mac (@9to5mac) September 12, 2017
Apple Watch Series 3 comes in new gold aluminum finish, grey ceramic, new sport loop band, new Nike+ colours and app https://t.co/CrJ61FsCik pic.twitter.com/M0HQ6MT9s7
— 9to5Mac (@9to5mac) September 12, 2017
Apple Watch Series 3 carrier and pricing details, launches sept 22, Series 2 price drop https://t.co/CrJ61FsCik pic.twitter.com/fASyb4rvy9
— 9to5Mac (@9to5mac) September 12, 2017
Next up: Apple TV. https://t.co/CrJ61FsCik pic.twitter.com/QWNsLHaV9l
— 9to5Mac (@9to5mac) September 12, 2017
Apple TV 4K is official! https://t.co/CrJ61FsCik pic.twitter.com/YGO05vv5o7
— 9to5Mac (@9to5mac) September 12, 2017
Apple announces Apple TV 4K with 'cinematic quality' video, HDR https://t.co/ERSUt3HdG9 pic.twitter.com/ix3Y39hdDx
— 9to5Mac (@9to5mac) September 12, 2017
Apple working with content providers for 4K content in iTunes, same price as HD, free upgrades for HD purchases https://t.co/CrJ61FsCik pic.twitter.com/qAfKuWUOHi
— 9to5Mac (@9to5mac) September 12, 2017
Demo from developer "that game company" of 4K game on new Apple TV https://t.co/CrJ61FsCik pic.twitter.com/u8Yroysqnh
— 9to5Mac (@9to5mac) September 12, 2017
Now onto iPhone: Tim going over history of iPhone innnovations over last 10 years https://t.co/CrJ61FsCik pic.twitter.com/ep94XdiSgd
— 9to5Mac (@9to5mac) September 12, 2017
iPhone 8!!! https://t.co/CrJ61FsCik pic.twitter.com/iF3xA9ORF6
— 9to5Mac (@9to5mac) September 12, 2017
iPhone https://t.co/CrJ61FKdGU pic.twitter.com/qfCSzTtHL1
— 9to5Mac (@9to5mac) September 12, 2017
iPhone 8 and Plus have custom aluminum alloy, new gold colour + space gray and silver, new true tone Retina displays https://t.co/CrJ61FsCik pic.twitter.com/4eEkYu6kCS
— 9to5Mac (@9to5mac) September 12, 2017
iPhone 8 models have new "A11 Bionic" chip, Apple designed GPU https://t.co/CrJ61FsCik pic.twitter.com/LARH99y1PK
— 9to5Mac (@9to5mac) September 12, 2017
iPhone 8/Plus camera has new 12MP sensor, new color filter, two new sensors, more https://t.co/CrJ61FsCik pic.twitter.com/2HKzohWDes
— 9to5Mac (@9to5mac) September 12, 2017
Tl;dr iPhone 8 is faaaast https://t.co/CrJ61FKdGU pic.twitter.com/6YkcJcy5uX
— 9to5Mac (@9to5mac) September 12, 2017
iPhone 8 Plus will have portrait mode lighting beta that simulates professional photographer lighting in real time https://t.co/CrJ61FsCik pic.twitter.com/OnhA9yUXqU
— 9to5Mac (@9to5mac) September 12, 2017
Apple says iPhone 8/Plus is the first smartphone truly custom calibrated for AR https://t.co/CrJ61FsCik pic.twitter.com/o77a1iQyR4
— 9to5Mac (@9to5mac) September 12, 2017
One more thing: iPhone X! https://t.co/CrJ61FsCik pic.twitter.com/VT0VsQfBZ1
— 9to5Mac (@9to5mac) September 12, 2017
iPhone X: glass front and back, stainless steel around edge, space gray and silver, Super Retina 5.8" OLED display https://t.co/CrJ61FsCik pic.twitter.com/SAvdMU90jQ
— 9to5Mac (@9to5mac) September 12, 2017
iPhone X display specs, tap display to wake, home button replaced with swipe up gesture https://t.co/CrJ61FsCik pic.twitter.com/sMdKuER5g9
— 9to5Mac (@9to5mac) September 12, 2017
Face ID is official, illuminates face to work even in dark https://t.co/CrJ61FsCik pic.twitter.com/zr1uuin1g1
— 9to5Mac (@9to5mac) September 12, 2017
Face ID has 1 in a million chance someone can unlock your phone (unless family/twins), works with Apple Pay https://t.co/CrJ61FsCik pic.twitter.com/K6eRa19O4I
— 9to5Mac (@9to5mac) September 12, 2017
Apple announces Animoji for iPhone X, 3D animated emoji based on your facial expressions https://t.co/csySW4E7Ug pic.twitter.com/AVbsSmLiSe
— 9to5Mac (@9to5mac) September 12, 2017
iPhone X demo time https://t.co/CrJ61FsCik pic.twitter.com/hNCZNBxu3P
— 9to5Mac (@9to5mac) September 12, 2017
Face ID demo time https://t.co/CrJ61FsCik pic.twitter.com/OdVqjZdtWC
— 9to5Mac (@9to5mac) September 12, 2017
Animojis in action on iPhone X https://t.co/CrJ61FsCik pic.twitter.com/zxEpTaA2o9
— 9to5Mac (@9to5mac) September 12, 2017
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