Skip to main content

Apple applies for top-level ‘.apple’ domain name

Google confirmed in May that it applied for domains, such as .google, .youtube, and .lol, as part of ICANN’s program to increase the amount of generic top-level domains. Today, ICANN officially published its list of the 1,409 applied-for domains. Among the other companies requesting domains, AssociatedPress reported Apple is after the “.apple” domain name:

Apple Inc., Sony Corp. and American Express Co. are among companies that are seeking names with their brands… If approved, the new suffixes would rival “.com” and about 300 others now in use. Companies would be able to create separate websites and separate addresses for each of their products and brands, even as they keep their existing “.com” name. Businesses that joined the Internet late, and found desirable “.com” names taken, would have alternatives.

While several companies—such as Google— have applied for various domains that cover different products and more common words like .app, Apple appears to have only applied for the “.apple” domain.

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

Comments

Author

Avatar for Jordan Kahn Jordan Kahn

Jordan writes about all things Apple as Senior Editor of 9to5Mac, & contributes to 9to5Google, 9to5Toys, & Electrek.co. He also co-authors 9to5Mac’s Logic Pros series.