Best Buy founder looking to make major company changes with Apple tactics in mind

Minnesota-based retail chain Best Buy is looking to make some major changes to its business as sales of electronics are moving online. Best Buy founder Richard Schulze told The Wall Street Journal that his company is going to cut prices to better compete with online markets like Amazon and eBay. Furthermore, the founder, who owns one-fifth of the company, wants to enact changes to its customer service that are more in-line with Apple. Apple’s customer service has been called one of the best out of any major corporation, so it would definitely be a smart move. The Apple Care customer service line, coupled with great in-store support, make for a great experience for customers. Best Buy is also looking to make other changes like cutting up to 50 of its larger stores and cut up to $800 million in costs by 2015. Best Buy’s board will meet at the end of August to discuss the proposed changes. [WSJ]

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