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WWDC jackets leave little doubt about Apple’s adoption of San Francisco system font

The jackets Apple is handing out to WWDC attendees appear to leave little doubt about our exclusive report that the company plans to adopt San Francisco as the new system font in iOS and OS X. As one of our readers tweeted, Apple has used San Francisco for the jacket lettering.

There’s also a little in-joke in the jacket labels, Apple using its Swift programming language to indicate the size and country of manufacture.

We reported that Apple plans to replace Helvetica Neue with San Francisco in iOS 9 and OS X 10.11. The new font is already used in watchOS.

[tweet URL align=’center’ https://twitter.com/Apple4Persian/status/607882699651596288]

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Comments

  1. I’m excited anyway. That label in-joke is genius.

    • jimr450 - 9 years ago

      I hope I’m not the only one who cares that it’s made in the USA. I realize it’s a drop in an ocean sized bucket, and probably just a PR thing, but nevertheless, it’s a nice touch.

  2. Apple Developer Center (which has currently been taken down) might also be in the same font, though I’m not certain. http://devimages.apple.com/maintenance

  3. 89p13 - 9 years ago

    I am really enamored of the San Francisco font!

  4. jimr450 - 9 years ago

    Glad to see at least the jackets are made in the USA.

  5. acslater017 - 9 years ago

    Finally, the W’s tips aren’t crossing! Our long national nightmare is over.

  6. Wabi sabi - 9 years ago

    Apple WWDC

  7. cdtobie - 9 years ago

    Not just Made in USA; Designed by Apple in California. ;-)

Author

Avatar for Ben Lovejoy Ben Lovejoy

Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He also writes fiction, with two technothriller novels, a couple of SF shorts and a rom-com!


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