Apple becomes Promoter Member of Bluetooth Special Interest Group, gaining more influence over the technology

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Earlier in the year, the Bluetooth SIG appointed an Apple employee as secretary of the board. The two institutions are developing their relationship further today with the announcement that Apple is now a Promoter Member of the Bluetooth Special Interest Group. This is the highest level with the organization and gives Apple voting rights.

Promoter members get voting rights on Bluetooth corporate matters and a guaranteed seat on the board of directors. Current promoter members Ericsson, Intel, Lenovo, Microsoft, Nokia and Toshiba ‘unanimously welcomed’ Apple to the position.

This means that Apple will now have significant influence over the technological roadmap for Bluetooth in cooperation with these other companies.

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In a statement, Bluetooth SIG chairman said that Apple has been an influential part of the Bluetooth ecosystem for a long time.

“Apple has long been a key participant in the Bluetooth ecosystem,” said Toby Nixon, chairman of the Bluetooth SIG Board of Directors. “Since 2011, the company has provided guidance and knowledge to the Bluetooth SIG through its participation as an Associate Board Member. We’re excited to welcome Apple to its new role in the organization and on the SIG board.”

Flagship features in Apple’s devices rely heavily on Bluetooth to function, such as AirDrop, Handoff and Continuity. Most notably, the Apple Watch was made possible by the invention of low-energy Bluetooth standards for communication with the iPhone.

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  1. This is a good thing :)

    • Greg Kaplan (@kaplag) - 8 years ago

      Yep! I’m excited for BLE 4.2 hardware to role out. It has the potential to change the game for wireless headphones and home kit devices.

      Good to know Apple will have a little more control of the tech’s direction.

  2. lkrupp215 - 8 years ago

    Is the DOJ aware of this? Antitrust? It’s Apple you know so it has to be nefarious.

  3. Michael Clanton - 8 years ago

    This article really is kinda of a con, it does not mean they have significant influence over anything, i wonder if this person really knows what they are talking about.. It means they have staff working in different groups, it also means apple has 1 seat, and 1 vote…. so out of 7 members(including apple), it seems like they dont have significant anything, they have 1 vote, no veto vote, or anything, they have one measly vote, which is better then nothing….but get off the apple will change everything and get my info from wikipedia crap

    • Rio (@Crzy_rio) - 8 years ago

      even before having that 1 vote, they had input on the standard. Having that one vote now means even more contribution.

  4. rnc - 8 years ago

    We did it!

  5. Charlypollo - 8 years ago

    God save us…


Avatar for Benjamin Mayo Benjamin Mayo

Benjamin develops iOS apps professionally and covers Apple news and rumors for 9to5Mac. Listen to Benjamin, every week, on the Happy Hour podcast. Check out his personal blog. Message Benjamin over email or Twitter.