Facebook continues to ‘borrow’ Snapchat features as it tests swipeable filters, stickers & text overlays in iOS app


Facebook has rather a long history of finding inspiration in the Snapchat app, from Poke back in 2012 (which was pulled last month) to SlingshotTechCrunch reports that the company is now testing three new features in its iOS app, all of which mimic functions available in Snapchat.

The new photo uploader adds:

  • swipeable filters, allowing you to instantly preview the effects
  • the ability to paste Facebook stickers on top of photos
  • the option to overlay text on a photo

Facebook appears to have rolled-out the new version of the app to a limited number of users so far. Most of the photo filters are based on the seasons … 

Author Ad Placeholder
Will only appear on redesign env.

Facebook indicates that filters are available by displaying a vertical white line across a photo, which can be swiped left or right to instantly preview the effect. In the release TechCrunch tried, six filters were available.

“Auto” color correction, “Vintage” sepia, bright “Spring”, golden “Summer”, orange “Fall”, muted “Winter”, and black-and-white “Snow” filters. The swiping feels satisfying and makes it quick compare adjacent filters, though a bit harder to choose between two that aren’t next to each other.


A magic wand icon provides access to the text and sticker overlays, shown in the photo at the top.

It’s not yet known how many people now have the ability to completely ruin their photos, or when the new version of the app will be rolled out to everyone.

Thanks, Jesse

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel


  1. None of those features were Snapshat originals. (and that’s not a typo).

  2. mikesangiuliano - 8 years ago

    Some heated competition here. This is what happens when you turn down an offer of $3 billion to be bought out…but is it necessarily right? No. Somehow, I don’t believe that Facebook is having a lack of creative expressions or marketing ideas. This may just be chalked up to some overlap in technology competition. You want to stay competitive? You need to do what needs to be done. I’m sure IM companies like MSN or Yahoo weren’t initially of Facebook implementing Facebook messenger, or Twitter being fond of Facebook adding hashtags into their statuses and searches.


Avatar for Ben Lovejoy Ben Lovejoy

Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He also writes fiction, with two technothriller novels, a couple of SF shorts and a rom-com!

Ben Lovejoy's favorite gear