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Inside Apple Downtown Nashville: Music City in motion

In the heart of Music City, the rhythm never stops. Singing and spirited nightlife are the drumbeat to a melody of visitors, residents, and artists sharing their love of music.

At the intersection of Broadway and Rep. John Lewis Way, downtown comes to life. A crowning retail and dining development, Fifth + Broadway, brings new energy to the city. The Bridgestone Arena draws fans from across the globe. Honky-Tonks keep the the music flowing all night long.

Starting today, one corner of Broadway will shine a bit brighter with the addition of Apple. A soaring new store opened today for visitors to explore.

This is Apple’s song to Music City. This is Apple Downtown Nashville.


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🎵 Listen to the sounds of Downtown Nashville at night.

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Apple Downtown Nashville anchors Fifth + Broadway, Nashville’s new shopping, dining, office, and living destination. Apple’s neighbor at Fifth + Broadway is The National Museum of African American Music, a space that celebrates the role African Americans play in creating the American soundtrack.

Starting in June, Apple and The National Museum of African American Music will collaborate on Today at Apple creative sessions celebrating Black Music Month. Nashville is also home to the studios of Apple Music Country, opening a door to unique performances by guest artists when in-store events return.

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🎵 Listen to the sounds of Downtown Nashville during the day.

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In the words of the Apple community in Nashville:

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Apple Downtown Nashville creates a true stage for Lower Broadway with a granite base and limestone walls stretching to meet an acoustic wood ceiling. The store’s Forum, where Today at Apple sessions will be held, has a freestanding Video Wall facing Broadway and two rows of trees in planters with integrated seating.

Corner windows that stretch 30 feet from floor to ceiling offer unobstructed views of downtown and dissolve the corner of the block, opening a line of sight from the Bridgestone Arena to the Ryman Auditorium.

Behind the mirror-polished Video Wall are tables for Genius Support in a quieter setting. Around the perimeter of the store are Avenue display fixtures, including the latest bays spotlighting Apple Music and HomePod mini.

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Apple’s latest store joins Apple Green Hills and CoolSprings Galleria in the Greater Nashville area, where Apple has served customers since 2005.

If you’d like to visit Apple Downtown Nashville, reserve an appointment to Shop with a Specialist for the best experience. Keep in mind that Apple’s health and safety guidelines are strictly enforced, including a mask requirement and limited store occupancy.

Attend a store opening? I’d love to share your photos. Follow along on Twitter for daily Apple Store news.

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Avatar for Michael Steeber Michael Steeber

Michael is a Creative Editor who covered Apple Retail and design on 9to5Mac. His stories highlighted the work of talented artists, designers, and customers through a unique lens of architecture, creativity, and community.

Contact Michael on Twitter to share Apple Retail, design, and history stories: @MichaelSteeber