As he’s done with past unreleased Apple products, Jimmy Kimmel took to the streets in a recent segment to trick people into thinking they are checking out a new Apple product. This time, instead of just using last year’s model to trick the normals, Jimmy put a sticker on a $20 Casio watch to answer the question if Apple fans will blindly follow the company despite the quality of the products.

About the Author

Jordan Kahn

Jordan writes about all things Apple as Senior Editor of 9to5Mac, & contributes to 9to5Google, 9to5Toys, & Electrek.co. He also co-authors 9to5Mac’s Logic Pros series.