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Apple shares details & photos of Campus 2 ‘Theatre’ where it will hold future product launches

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Apple today shared new photos from within the currently under construction Campus 2 (via Mashable), as well as previously unknown details about the site set to become the company’s new headquarters when construction completes early next year. 

The most impressive shots and most of the new details surround the on-site auditorium separate from the main building, where the company will indeed hold future press events. That was expected, but Mashable seems to have gotten the inside scoop from Apple and notes the company is calling the auditorium “Theatre” internally and that it will be “the new stage where Apple will publicly debut its products to the media and, ultimately, the world.”


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New drone flyover gives up-close look at Apple’s rapidly progressing Campus 2

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This latest drone flyover of Apple’s under construction Campus 2 project is perhaps our best look yet at the site that will soon become Apple’s main headquarters and home to around 13,000 of its employees. The footage comes courtesy of Duncan Sinfield (via MR).

Since last checking in, you can see that Apple has now completed erecting most of the four stories that make up the main, circular structure. And if you’ve been keeping track (we have in our continually updated construction progress timeline), you’ll also notice that much of the surrounding campus taking shape with the underground auditorium, parking structure, R&D facilities and more all starting to look real.

[youtube=https://www.youtube.com/watch?v=7X7RCNGo9qA]

If all goes to plan and Apple sticks to its general construction schedule posted on the City of Cupertino’s website (below), it will wrap up construction by the end of 2016 and begin moving its employees onto the campus from its current HQ down the road and elsewhere.

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If you want to check out how the project has progressed so far, you can head over to our construction progress timeline that includes drone videos, official aerial shots from Apple and City of Cupertino, and news surrounding the project since before construction began.

Apple gives new look at Campus 2 construction progress in updated aerial photo

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In an updated aerial photo published today, Apple gives us our latest look at construction progress on its new ‘Campus 2’ building in Cupertino.

In the photo, we get a closer look at new developments on the main building, as well as the surrounding campus including a planned 1,000 seat auditorium, 300,000 square foot R&D facilities, a parking structure and other buildings separate from the main circular structure. The photos were published to the City of Cupertino’s webpage tracking progress and road closures on the project for the public.

Apple hasn’t updated its planned general project schedule on the City of Cupertino’s website and still plans to complete building construction on Campus 2 by the end of 2016 when it can begin to move in approximately 13,000 of its employees.

We’ve been keeping track of construction progress on Campus 2 with the latest photos, news, and drone flyovers in our timeline here.

Drone flies low to give first close-up look at Apple’s new Campus 2 auditorium (Video)

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A new flyover of Apple’s under construction Campus 2 project in Cupertino, California gives us one of our closest look yet at the site. We also get our first detailed look at work started on Apple’s new auditorium on the campus where it plans to host events when the project is complete.

The video below comes courtesy of MyithZ who was able to get these shots from just 120ft up, much closer than previous drone flyovers and Apple’s own aerial shots.


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Apple’s Campus 2 auditorium entrance might be a more impressive glass structure than 5th Avenue or Shanghai stores

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Apple’s Campus 2 project will also house a 1,000-person auditorium off the main R&D ‘Mothership’, though this structure looks even more other-worldly. The Norman Foster mockups from Cupertino.org, and dug up by Apple Gazette last week, show an auditorium entrance surrounded by glass and with a metal roof.

The auditorium itself will be underground from the glass-surrounded auditorium. For its product launch events, Apple has typically either used its own Town Hall at its main Cupertino HQ or buildings in San Francisco such as Moscone West or the Yerba Buena Center.

It seems likely that with 1000 seats, Apple Campus 2 could replace most product unveilings at the main campus and in San Francisco. However, Apple will continue to need Moscone West for WWDC, a conference that brings in around 5000 people each year.

We’ve included the floor plan drawing from our original full gallery of the space from September of last year. You can see from the renderings and the floor plans that both the elevators and stairs that resemble the ones at the 5th Avenue Retail Store in New York.


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