News Hub and Live Blog: Apple’s ‘wish we could say more’ iPhone, mobile payments and wearables event
..and we’re done I think. Go read all of the posts on 9to5mac.com
Running U2 ad looks like 10 year old iPod ads
U2 is going on. They are putting their album on the iPhone 6
Now talking Music
Talking about iTunes
Wrap up
Apple Watch will be available in early 2015 starting at $349
magsafe induction charging
3 different editions. Works with iPhone 5/c/s or iPhone 6
Apple Watch, Apple Watch Sport, AppleWatch Edition
can control Apple TV, walkie talkie,
Jay Blahnick talking about all of the fitness features
Fitness App monitors activity
Workout App allows you to set specific goals
Talking Fitness now
Pinteresting and city Mapper. BMW Charge level
American Airline 1 tap, Starwood Hotels (creating a key).
Twitter and Facebook are making apps as Mark reported
3rd party apps for iWatch.
Notifications from apps.
Watchkit for Glances and notifications
This tap communication this is going to change the world.
Interesting maps interface on Apple Watch
Lots of updates since iPod Nano :P
I’m really like the polish of these watch apps and glances
Glances is interface for Watch for little bits of info
Kevin Lynch (former Adobe Exec) is demoing Apple Watch
Real Gold
2 size Apple Watches
Magnetic leather and lots of other watch options
lots of watch faces and personalization options
Magsafe induction charger
4 sensors in the back
Amazing
Share heartbeat with other people
Ive narrating. Whole different UI
Jony Ive narrating Apple Watch Story
MultiTouch allows people to interact with technology
Apple Watch is the most personal device Apple has ever created.
Apple Watch
Oh damn
tim Cook Dropped it
Apple Pay: October in US
Integrated into Target Appor Groupon or Uber
Lot of locations will take Apple Pay
Apple Pay
Apple doesn’t know what you buy
No need to cancel Credit cards if iPhone gets lost
Device only – no iCloud syncing
Use iSight Camera to add new card. Add to passbook
Passbook will be the wallet
NFC Radio in 6 and 6Plus with touch ID.
Apple demonstrates NFC payment/ Brings up Eddie Cue
Apple loves these types of problem. This is what Apple does best
Apple Pay
Apple talking security non-ironically
Credit card/magnetic stripe interface
Wallet!
Bigger than Bigger
Tim Cook back up: How it makes you feel!
That’s all for iPhone 6/+
Prices:
New Silicone Cases and LEather cases including Product Red
New Gyroscope in camera
Ugh
"This video stream is actually being recorded and hosted on the new iPhone 6"—
Seth Weintraub (@llsethj) September 09, 2014
Schiller: iPhone has become the world’s most popular video recorder. 
Boom
Apple announces new wireless technologies in iPhone 6, including VoLTE and Wi-Fi calling wp.me/p1xtr9-1qpF—
9to5Mac (@9to5mac) September 09, 2014
iPhone 6 has an 8MP iSight camera, 1.5µ pixels, ƒ/2.2 aperture. And an all-new sensor.
Sounds like Fast Autofocus, Tone mapping, noise reduction,
Focus Pixels Camera
New Cameras!
802.11AC and Wifi calling and VoLTE
Apple Invents calling over Wifi
it measures elevation (Barometer)
THE NEW M8 CAN TELL THE DIFFERENCE BETWEEN CYCLING AND RUNNING
BATTERY FTW
Double Touch moves whole screen down for reachability”
Apps/Websites not updated to new iPhones “just work”
Boom!
Apple announces iPhone 6 and iPhone 6 Plus wp.me/p1xtr9-1qoc—
9to5Mac (@9to5mac) September 09, 2014
FAST. YIIIISSSSSS
seems fast?
2B Transistors on a 20nm process. 13% smaller than A7
25% faster CPU
Developers can customize apps for the larger screen
“easy to use one-handed
Sleep/Wake is pushed to right side (all as expected)
Sideswipe gestures for new phones
6 plus has new horizontal display
1080P display in Plus
Pshiller:
iPhone 6 and iPhone 6 plus
“Today, we are launching the biggest advancement in the history of iPhone.”
more importantly, #1 loved phone in the world
#1 smartphone in the world
Starting with iPhone
(Last Apple event at Flint Center was iMac launch in the late 90s
Hello again says Tim cook with a Bondi Blue iMac in the background
This video stream is a mess for me (Safari)
(unless you’ve got the Truck)
Uh oh http://t.co/ZU4xTfALWu—
Seth Weintraub (@llsethj) September 09, 2014
It is showtime!
Might just be Electric President
We love music … so much you get two songs at once.—
Benjamin Mayo (@bzamayo) September 09, 2014
10 minutes!
This music isn’t great unless that CD is skipping
Video is now live!
In the house
And we're in! http://t.co/0VmoDe6xXJ—
Joanna Stern (@JoannaStern) September 09, 2014
T Minus 20
They're letting media in!—
Steve Kovach (@stevekovach) September 09, 2014
Not going to lie. Not sure who this is
On my way to #apple live in cupertino.. 9/9/2014 http://t.co/JoMceFKCnt—
coco lee (@cocolee117) September 09, 2014
Apple making your typo famous? Priceless
We’ll, can’t deny it any more. I’m in Cupertino, CA. At the Flint where the iMac was launched and today … ? We’ll soon see!—
Stephen Fry (@stephenfry) September 09, 2014
Dis is nuts
This is nuts. http://t.co/2IE9vp1qem—
John Gruber (@gruber) September 09, 2014
BTW Windows users, we’ve got you covered for the live stream
Fashion
What’s hidden underneath this white box is the talk of the town. Keep following to find out #AppleLive http://t.co/tmGb0yzH8W—
Marie Claire (@marieclaire) September 09, 2014
No doubt? V
Dre will be there
On my way to apple launch w dr dre ⚡️🎉🎈👏👏👏 gx instagram.com/p/suxIaYuLfB/ http://t.co/PyKQgD7kD3—
Gwen Stefani (@gwenstefani) September 09, 2014
Are those presenter clothes for the fitness expert?
Jay Blahnik http://t.co/mqEDXwpEUt—
Matthew Panzarino (@panzer) September 09, 2014
It's a watch. A wallet, A fitness device.
Are you getting it?—
Seth Weintraub (@llsethj) September 09, 2014
Health.
Dr. Oz is at today's Apple event: cnb.cx/AppleLiveBlog http://t.co/LdJmmevRxI—
CNBC Top Stories (@CNBCTopStories) September 09, 2014
Maybe they’ll be time lapsing the covers coming off of the major structure
https://twitter.com/Tim_Stevens/status/509370121148960770/photo/1
Help
There are DSLRs on tripods pointed at the cube, taking pics on timers. Whatever happens will be on time-lapse. http://t.co/MU0Ds02upk—
Tim Stevens (@Tim_Stevens) September 09, 2014
Sage advice:
I'm telling you guys, don't go into that white box. You will not be the same when you come out.—
Joe Brown (@joemfbrown) September 09, 2014
Craig on scene
BREAKING: Craig Federighi eating a pre-event banana. Hair: perfect. http://t.co/1UNY6LC3xG (via @piercedavid)—
ravirajm (@rv1raj) September 09, 2014
Apple’s doing their own blog
Descending into a nation of livebloggers “@9to5mac: Apple shares dedicated page w/ updates of iPhone/Wearable event wp.me/p1xtr9-1qnu”—
Seth Weintraub (@llsethj) September 09, 2014
LOL
Shouldn't have used Apple Maps. “@cue: Just got to Moscone, where is everyone! 😄 #AppleLive”—
Chris O'Brien (@obrien) September 09, 2014
He needs coffee?
Its Craig Federighi waiting in line for coffee like a normal. The hair blessed, they're just like us. http://t.co/wTLxrouiCI
—
Matthew Panzarino (@panzer) September 09, 2014
wat. Apple is liveblogging themselves? Yisssssss. I can go back to sleep
Nice scoop
My journalistic instinct tells me something is happening in Cupertino today. $aapl #applelive http://t.co/6bo6zM5DV0—
Daisuke Wakabayashi (@daiwaka) September 09, 2014
Who invited this guy?
Steve Wozniak has arrived -Apple's giant white cube demo center in background. #apple http://t.co/gFFKnoFkJ4—
Connie Guglielmo (@techledes) September 09, 2014
Some TMI from Engadget:
Exclusive!! Apple event bathroom photo: http://t.co/WV3ZMJX3qQ—
Zach Honig (@ZachHonig) September 09, 2014
Steve Kovach sharing some great photos of the breakfast scene.
http://t.co/dXyk0wQLyD—
Steve Kovach (@stevekovach) September 09, 2014
We’re now 2 hours from liftoff
It’s September 9th, and you know what that means: Apple’s biggest event in several years is happening today. We’re expecting Apple CEO Tim Cook and his team of executives to discuss two new and larger iPhone models, a mobile payments system, and of course, a fashion/health/fitness-centric wearable device. We’ll be following along and providing articles with the latest news throughout the day. This News Hub will embed the latest action from the ground at the Flint Center in Cupertino and provide an easy access view of the latest news articles. You can also follow us on Twitter at @9to5Mac for quick updates as they break, and all our updates below:
Apple hyping up tomorrow’s event by forwarding homepage to event live stream
We’re less than 24 hours away from Apple’s big iPhone 6, iWatch/iBand, and mobile payments event. Apple is continuing to raise hype for the event by forwarding its www.apple.com homepage to the actual live stream page for the event. We’ll know for sure tomorrow, but it seems like Apple believes it has several surprises in store for tomorrow. We’ll have a full news hub with the latest coverage before, during, and after the event tomorrow.
Watch Steve Jobs compare the Mac to the invention of the telephone in this video not seen since 1984
(Head to 37:40 in the video to see the telphone comparison)
Harry McCracken tracked down this video from the launch of the Macintosh that hasn’t been seen since 1984. It turns out there was a second ‘launch demo’ a week after the original launch at the shareholder meeting and the videographer forgot he had the video of that (woops!) in his garage. The audience this time wasn’t wasn’t Apple shareholders but actually members of the Boston Computer Society and the general public, which made for a different type of presentation. The quality and tone of the video is often much different than the one given a week earlier at the Flint Center on the De Anza College campus near Apple’s then HQ.
Over at YouTube, you can watch the Cupertino presentation, along with a sort of a rough draft held as part of an Apple sales meeting in Hawaii in the fall of 1983. As for the BCS version, all 90 minutes of it are there in the video at the top of this post, available for the first time in their entirety since they were shot on January 30, 1984.
The Cupertino and Boston demos may have been based in part on the same script, but the audience, atmosphere and bonus materials were different. In Cupertino, Jobs spoke before investors, towards the end of a meeting which also included dreary matters such as an analysis of Apple’s cash flow.
What’s particularly interesting to me and not part of any other videos I’ve seen was Jobs’ comparison of the Mac (and eventually by extension GUI interfaces) to the invention of the telephone. Fast forward the video above to about 37:40 to see it. As McCracken puts it, the Mac wasn’t necessarily competing with IBM machines but competing with no computer at all. This metaphor is striking in hindsight.
The video also has a Q&A with the original Mac team which is also pretty interesting if you are into that kind of thing.
McCracken has much more on the video here which is definitely worth a read.
The transcript of the Telephone/Telegraph bit pasted below: