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Apple files lawsuit against Steven Lamar for calling himself a co-founder of Beats

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Jimmy Iovine and Dr. Dre Unveil Beats By Dr. Dre 2011 Holiday Product Line-Up

Earlier this year, Steven Lamar, one of the men behind the Beats line of headphones, brought a claim againstĀ Apple for cutting him out of the $3 billion deal to buy out the headphones maker. How the Hollywood Reporter says that Beats (and thus Apple) is suing Lamar for claiming that he co-founded the company.

The company says that by marketing his new line of headphones by promoting himself as a “co-founder” of Beats, Lamar is falsely using the Apple subsidiary’s name for false marketing. Furthermore, the company is claiming that various news reports referring to Lamar as a co-founder are misleading. Apple’s lawyers are demanding that Lamar issue a statement clarifying his role at Beats and refrain from saying he co-founded the electronics manufacturer.

The full legal filing can be read below.


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