T-Mobile may not have the wireless coverage fidelity that bigger providers like AT&T and Verizon possess, but no one can argue that it isn’t trying to do everything in its power to stand out in other ways. Between April 3rd and April 10th, T-Mobile customers can sign up for a free year of MLB.TV Premium service, a $109.99 value, that features live games for the entire 2016 MLB season.
T-Mobile has announced that it will be unveiling its latest contract-free deal in a livestreamed ‘fireside chat’ tomorrow, Un-carrier 8.0.
Un-carrier 8.0 is ready to roll, and you’re invited to join us for the unveiling of one of our biggest and boldest moves yet! This one is so big we had to keep it a surprise.
Join John Legere, CEO of T-Mobile, as he unveils the news during a live fireside chat with David Pogue of Yahoo! News. David will be taking questions for John from Twitter through @JohnLegere and @Pogue and the #Uncarrier8 hashtag.
The company hasn’t hinted at any of the details, but we’ll of course let you know …
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AT&T’s CEO Randall Stephenson told investors yesterday that with smartphone penetration approaching 90 percent, the existing business model – where carriers sell highly-subsidized smartphones to drive demand – will have to change.
When you’re growing the business initially, you have to do aggressive device subsidies to get people on the network. But as you approach 90 percent penetration, you move into maintenance mode. That means more device upgrades. And the model has to change. You can’t afford to subsidize devices like that.
Many U.S. iPhone buyers don’t realise the true cost of their handsets, as carrier subsidies mean they typically pay no more than $200. The full retail cost of those handsets, however, ranges from $549 for a 16GB iPhone 5c to $849 for a 64GB iPhone 5s. The balance is paid by the carrier, then clawed back through the contract payments …
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