Apple News curation will have human editors and that will raise important questions
Apple hasn’t talked about it publicly, but the company is hiring human editors that will curate content for its upcoming News app and work with publications to quickly surface breaking stories.
When Apple showed off its News app coming to the US, UK, and Australia with iOS 9, it didn’t say much about how the content would be curated beyond publishers submitting their own RSS feeds. At first Apple is just pulling in news from RSS feeds ahead of rolling out publishing tools for creating rich content specifically for the platform, but how will the company present the news to readers? Who will get front-page billing? How will categories and breaking stories be presented? We get a few of those answers in a new job listing from the company seeking human editors for the platform, but there are still questions regarding how Apple will overcome the curation issues it deals with on the App Store for the News platform. Expand