Apple has updated its WWDC (Apple’s Worldwide Developer Conference) iPhone app with optimization for the iPhone 6 and iPhone 6 Plus released by Apple last month. The update also includes a bug fix for a crashing issue for users on iOS 8 and later. The app includes developer session videos, images, and other media from Apple’s annual developer conference. Apple’s WWDC iPhone app is available for free on the App Store, although a registered developer account is required to access some content.
By this time in 2012, Apple had taken the stage and dominated the news cycle multiple times to announce products like a new iPad, Apple TV, new Mac operating system, and various other software for both iOS and OS X. However, the first half of 2013 has been low on Apple product introductions as the company, coming off of a big fall, has focused on minor tweaks to existing products.
Even though Apple has been out of the limelight, the Cupertino company has been hard at work on a slew of new hardware, software, and services products, and the company plans to introduce new versions of iOS, OS X, and the MacBook Air at its WWDC conference next week. Apple will be holding a keynote on 10 AM on Monday to talk about these new products.
Below, you can find our much-anticipated WWDC 2013 roundup along with many new tidbits about what Apple is preparing:
According to Apple’s WWDC 2013 app which was released this morning, former TV show host Bill Nye will present his own session at WWDC, detailing how he came to know and understand the process of science. This session stands out amongst the others at WWDC, breaking the trend of iOS and Mac focused programs.
In the past, WWDC lunchtime sessions have been hosted by other notable guests such as LeVar Burton, Willian Joyce, J.J. Abrams, and more.
The Bill Nye the Science Guy® show is celebrating its 20th Anniversary. The Science Guy himself will describe the remarkable chain of events that led to his understanding of the process of science, the need to engage young people, and the power and joy of knowing our place among the stars, our place in space. We’ve had 20 years of the Science Guy; today, there’s an app for that…
If you’ll be at WWDC, you can catch Bill’s unusual session on Friday, June 14th during lunch.
“We look forward to gathering at WWDC 2013 with the incredible community of iOS and OS X developers,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “Our developers have had the most prolific and profitable year ever, and we’re excited to show them the latest advances in software technologies and developer tools to help them create innovative new apps. We can’t wait to get new versions of iOS and OS X into their hands at WWDC.”
WWDC attendees can use the app to organize their session priorities, navigate around Moscone West, and save their registration information in Passbook.
Update: Bloomberg adds more to WSJ’s report from earlier claiming that Apple’s new radio service will be tightly integrated with its iAd business. The report says Eddy Cue is currently making changes to the iAd business to support the new radio service scheduled to launch later this year alongside iOS 7:
Apple, based in Cupertino, California, has been negotiating with advertising companies including Omnicom Group Inc (OMC).’s OMD to secure brands that will run campaigns on the radio service, one person said..The company has taken steps to be more flexible with advertisers to get more business. Apple has required marketers to pay a fee for each 1,000 times an advertisement is placed in an app, plus an additional $2 for every time a customer clicks that ad. In some cases, Apple has eliminated one of those charges, one person familiar with the company said.
Apple also has cut prices so that media agencies can spend $1 million and use the purchased space for different advertising clients. And Apple started taking ad business from companies that sell alcohol, something Jobs resisted after creating iAd, said one person.
After months of stalled negotiations over its planned Internet radio service, Apple is pushing to complete licensing deals with music companies so it can reveal the service as early as next week, according to people briefed on the talks.
Apple has signed a deal with the Universal Music Group for its recorded music rights, but not for music publishing — the part of the business that deals with songwriting. Over the weekend, Apple also signed a deal with the Warner Music Group for both rights. It is still in talks with Sony Music Entertainment and Sony’s separate publishing arm, Sony/ATV, whose songwriters include Taylor Swift and Lady Gaga.
In a strange irony, the music service Apple offers is, again, said to be free and supported by ads (like Pandora/Spotify/Slacker/etc). This is in contrast to Google’s service, which is sold via a paid subscription.
I would have guessed the opposite, but this may be why Google was able to close the deals with the labels and Apple is still at the table.
In a report this morning, one of the better Apple analysts, Ming-Chi Kuo of KGI securities listed his forecast for MacBook Pro and Air updates expected at WWDC. Apple’s annual developer-centric conference begins on June 10thwith a keynote. The biggest change is Apple will move to Intel’s Haswell processors. These chips dramatically reduce power consumption, which in turn could allow Apple to need fewer batteries in the Retina MacBook Pros:
We expect the new MacBook, featuring an upgrade to Intel’s (US) Haswell processor, will be in the spotlight for Apple at the upcoming WWDC from June 10. Along with the new processor, we expect the following modifications to each product line:
Retina MacBook Pro to be slimmer slightly, along with a camera upgrade. We expect the 13” Retina MacBook Pro will have a slightly slimmer form factor for increasing its portability. Also, we think the camera spec will be upgraded from HD to full HD. This will improve Facetime and video conference quality in the high resolution Retina display.
The 1080P camera would match the capabilities of the rear-cameras in recent iOS hardware, but this would represent the first time in which Apple shipped a 1080p-capable front-facing sensor.
If Apple does choose to keep the same batteries and size of the Retina MacBook Pro, the new Haswell chips could push battery life up over 10 hours – an outcome I’d personally prefer. Additionally, how can you make the 13″ Retina MacBook Pro any thinner?
Perhaps the thinner is only slightly thinner? The 13 inch retina is currently very slightly thicker than the 15 inch model.