Sprint announces ‘Cut Your Bill in Half’ promo for AT&T & Verizon switchers
Sprint CEO Marcelo Claure teasing the new promotion
Update: Sprint’s CFO says what you probably already know: saving you 50% if probably really more like saving you 20%, and current Sprint plans might already be cheaper. Amusing to see the CFO acknowledge it.
Sprint today announced a new campaign to attract wireless customers from competitors AT&T and Verizon with seemingly aggressively priced plans and an offer to help pay switching fees. Under the new promotion, which Sprint’s recently appointed CEO Marcelo Claure previously teased, the wireless carrier will offer to match Verizon and AT&T plans at half the cost for customers switching to Sprint.