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Apple kicks off “12 Days of Gifts” early with a free single from Lorde

Last week Apple released the 12 Days of Gifts app on iTunes. The app is an annual tradition for Apple in many countries, and this year U.S. customers can participate for the first time. Starting on December 26th, users can open the app each day for twelve days to get free content from the iTunes, iBooks and App Stores.

Today, Apple is giving users “a gift to get you started.” Specifically, the gift is a free copy of Lorde’s single “No Better,” which was released only three days ago. The single includes the song “No Better” as well as the music video for the singer’s earlier hit “Royals.” The gift can be claimed through the 12 Days app, but is also currently available for free on iTunes to all users, presumably for today only.