Kenneth Li from the Financial Times reports that Apple may have convinced some of the TV networks to lower their price on TV shows from $1.99 to $.99 per episode.
Obvious candidates include Disney’s ABC who has Steve Jobs on their board of directors and is listed as their biggest single stockholder. Oh, and Disney Chief Bob Eiger had some kind words for the iPad just this week.
The test, expected to coincide with the April consumer debut of the iPad, will offer some shows at the lower price as a way to test whether reducing the cost of video programming will ignite sales, people familiar with the discussions said. Some television networks agreed to the lower prices after months of negotiations, and having initially resisted Apple
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