iPhone TV ad for Canada spotlights iCloud…and pulled book

A Canadian TV advertisement for iCloud on the iPhone, titled “Melody,” surfaced recently. The 30-second video starts with a shot of Jonah Lehrer’s “Imagine: How Creativity Works” front cover (Whoops!). Lehrer acknowledged last month that he fabricated quotes attributed to Bob Dylan, and publisher Houghton Mifflin immediately recalled and stopped sales of the popular book’s electronic and physical versions. The remainder of Apple’s ad highlights iCloud in conjunction with iTunes, iTunes U, Camera, SMS, and more.

Check it out: Melody

It is worth noting that readers have spotted the ad airing internationally over the past few weeks:

Related articles

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel