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The Apple Store app is hiding a virtual surprise party

The Apple Store app turned 10 this past June, and Apple is celebrating the milestone with a fun Easter egg. Hidden inside the most recent update is a virtual surprise party.

Open up the Apple Store app on your iPhone or iPad and tap the Search tab. Type in “10 years,” and press search. Surprise! Blue balloons reading “10” will float up from the bottom of your display and bounce around. Tap on each balloon to pop it with a burst of haptic feedback or drag the balloons around and have fun.

This isn’t the first time Apple snuck a surprise into the Apple Store app. The “let is snow” Easter egg, which simulates a virtual snowstorm on your phone, is the Apple community’s favorite secret. The feature was silently added many years ago and reappears on social media for holiday fun every winter.

Apple’s latest update to the Apple Store app added a new For You tab with helpful suggestions and a tool to compare your current iPhone to your next iPhone. You can grab the update here in the App Store. Follow along on Twitter for daily Apple Store news.

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Avatar for Michael Steeber Michael Steeber

Michael is a Creative Editor who covered Apple Retail and design on 9to5Mac. His stories highlighted the work of talented artists, designers, and customers through a unique lens of architecture, creativity, and community.

Contact Michael on Twitter to share Apple Retail, design, and history stories: @MichaelSteeber